Every individual who can specify PRINT is a target.
The PRINT DRIVES AMERICA campaign will include Brand Owners, their Chief Marketing Officers (CMO’s), and marketing teams who set media plans and budgets.
We will include ad agencies and all those who can specify and purchase media and print. We will educate all on the amazing effectiveness and ROI of PRINT.
Marketing and sales executives will be shown how PRINT sells products and services and how it can be supported by other media.